Turning Awareness

Into Action

When the American Red Cross asked us to produce a series of disaster preparedness PSAs, we knew they had to do more than inform, they had to truly connect with the ASL community. Built from the ground up with ASL consultants and interpreters, the videos resonated so well the client added a Spanish version.
Watch the video
Orion Energy Systems thumbnail

The Challenge

We Signed Up For

The American Red Cross needed seven PSAs on disaster preparedness, developed first and foremost for the ASL community, then adapted into Spanish and English. They wanted videos that educated while staying engaging and accessible, helping communities prepare with confidence and clarity. We brought their mission to life through inclusive, impactful storytelling.

Production,
‍With Purpose

To keep viewers engaged while conveying critical information, we blended cinematic live-action footage with clear, purposeful motion graphics. This mixed-media approach grounded the videos in relatable, real-world scenarios while highlighting key preparedness tips through thoughtful visual storytelling.
We also modeled and integrated a fully 3D rendered car to visually support the narrative.

‍The vehicle added a striking, realistic element to the scenes, seamlessly interacting with both the live-action and motion graphics components to bring the preparedness story to life.
Accessibility was at the heart of this project. Designed first and foremost for the ASL community, each video was then adapted into English and Spanish, ensuring these life-saving messages reached as many people as possible. This intentional, inclusive approach reinforced the Red Cross’s commitment to every community they serve.
Orion Energy Systems thumbnail

Spoiler:

It Worked!

We’re proud to say the series was not only embraced by audiences but also recognized by the industry, winning a:
  • Silver People’s Telly
    General-Non-Broadcast
  • Silver Telly
    General-Accessibility

Their Words, Not Ours

Your product solves problems?  
Your Video Should Too

We turn technical solutions
into video built for clarity and impact.
Budget CalculatorSchedule a Call

More Case Studies

Mixed Media
Corporate
Industrial

Turning Biosolid Waste Into Clear Visual Assets

When Aries Clean Technologies needed to explain their breakthrough biosolid waste solution, they turned to video. In a single...
Full Case StudyFull Case Study
Mixed Media
Brand
CSG

Turning A Virtual Concept Into an Immersive Video

When Linden Lab asked us to produce a cinematic video for Second Life, we knew this couldn’t be just another game trailer...
Full Case StudyFull Case Study
Mixed Media
Explainer
CSG

Turning Healthcare Ops Into Scalable Demos

Qventus needed a series of videos that could explain their AI solutions across different care settings, while resonating...
Full Case StudyFull Case Study