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Important Reasons to be Using Case Studies in Marketing

Your potential customers want to see proof of your claims and successes, not just hear about them. The best way to do this is to use case studies in marketing. Case studies examine specific instances - or cases, if you will - that can serve as social proof. You can help eliminate objections by showing evidence that your products or services have been successful. As a result, customers are better able to make informed purchasing decisions.

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Lights… Camera… YouTube Aspect Ratio

During the first half of 2021, there has been an increase in clients’ requests for their videos to be delivered in multiple youtube aspect ratios and lengths for different distribution channels.

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Yodlee Video Case Study

Envestnet Yodlee is an industry-leading data aggregation platform used by financial technology companies, large banks, and wealth-management firms. Their software empowers uses to view, analyze and formulate strategies based on data it collects from disparate sources and formats.

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In-House Production vs. Outsourcing to a Video Agency?

Contemplating whether to create videos in house or to delegate to video agency professionals? Here’s all you need to know to make an informed decision.

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